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How do Google Ads work exactly?

May 26, 2012

Was trying to figure out how Google Ads exactly. Not a lot of success!

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After trying to write emails about Bryant Park, Central Park and getting NO relevant ads in result, I finally tried the extreme case — Nissan Sedan (which was advertised earlier for me) — and got MOSTLY ads about Nissans, thank God, and then from seemingly nowhere — the BIG architecture ad. Befuddling! Probably should read more about this, but definitely does not work exactly like this. 

Rebecca did a poster related to this which I always liked but never really investigated much. 

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